Augmented reality | Metaverse technology

Magic Leap is the renowned developer of augmented reality (AR) headsets. Specially designed for manufacturing, healthcare, and defense industries, Magic Leap is the “most immersive AR device for enterprise.” Leading up to the launch of their latest innovation, ML2, I helped build out the brand as well as create necessary marketing/sales collateral, including videos, emails, webinars, and event support.

Content strategy | Script writing | Research | Sales presentations | Email marketing | White papers | UX

Magic Leap

Manufacturing case study video

Script writing | Research | Concept design

In partnership with software developer Taqtile and manufacturer PBC Linear, I helped develop this video highlighting how AR has helped American manufacturing improve training, lower costs, and attract talent.

Healthcare promo video

Script writing | Research | Creative direction

In collaboration with software developer SentiAR, I helped develop this video promoting CommandEP, the AR platform for healthcare.

Email marketing samples

Manufacturing case study one-pager

Writing | Editing | Research

This is a distilled version of a larger case study that’s nearly 2,000 words long. To make the information more palatable, I pared it down, highlighting only the most important data. This piece became a popular hand-out at shows and product demo events.